The Blue Square Alliance Against Hate (BSA), Robert Kraft's foundation fighting antisemitism, had returned to the Super Bowl with a $15 million ad focused on standing up to Jewish hate. The 30-second spot shows a teenage boy being bullied at school who finds an antisemitic sticky note on his backpack. The ad reveals that 2 in 3 Jewish teens have experienced antisemitism and encourages viewers to "share the square." Directed by Jake Scott, "Sticky Note" is part of BSA's #BlueSquare campaign promo
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This Super Bowl commercial ,created by the Blue Square Alliance Against Hate, is one of the most important messages of our time, it shows why we must stand up and speak out against antisemitism loudly and without shame. If you are a student, parent, or educator who has faced antisemitism or discrimination in your school environment, School Watch offers a way to get support so schools become safer for Jewish and Israeli American students and hate is not tolerated. Report at schoolwatch.me The fac
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