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The sudden surge in the price of gas in the United States, up an average of more than 70 cents a gallon from a month ago, has had an adverse impact on retail foot traffic, Placer.ai reports.
How Foot Traffic Attribution Works For foot traffic attribution, a marketer starts with an audience created from location data. For easy math, let’s say the audience size is 100,000 people.
Foot traffic in downtown Des Moines is near its pre-pandemic level, said the Des Moines deputy city manager. "We're almost ...
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