In professional soccer, it has transformed Red Bull Salzburg into one of Austria's leading first division clubs by signing impact players and using innovative marketing to increase attendance.

Los Blancos resume their quest for an automatic qualification spot as they host Austrian outfit at the Bernabéu.

Maximiliano Caufriez joins on loan from Clermont FootFC Red Bull Salzburg have signed a new central defender in Maximiliano ...

Red Bull owns German side RB Leipzig, Austrian outfit Red Bull Salzburg, Major League Soccer side New York Red Bulls and Brazilian clubs Red Bull Bragantino and Red Bull Brasil. It is also the ...

Jürgen Klopp’s charm offensive as Red Bull’s head of global soccer began in Salzburg, Austria on Tuesday when the former Liverpool manager was officially presented in his new role and hit ...

Austria’s Red Bull Salzburg, and the U.S.’s New York Red Bulls, among others, Red Bull has bankrolled professional soccer. In the Bundesliga, there’s considerable anti-Leipzig sentiment ...

Yet another easy night at the office — rarely tested, facing just 2 shots on target in the game. Was effective off his line, ...

Klopp’s decision to join the energy drinks giant to develop its branded soccer clubs around the world has confounded fans of his previous clubs – particularly in Germany, where as coach he led Mainz ...