Cracker Barrel shareholders voted Thursday to keep company CEO Julie Felss Masino in place despite a debacle over the company’s logo that continues to hurt its sales. But one of the company’s ...

Cracker Barrel shareholders voted Thursday to oust board member and DEI marketing executive Gilbert Dávila in the wake of the branding crisis that wiped out hundreds of millions of dollars in value, ...

Cracker Barrel shareholders voted Thursday to keep company CEO Julie Felss Masino in place despite a debacle over the company's logo that continues to hurt its sales. But one of the company's ...

It took just a week for Cracker Barrel to go back to its “Old Timer” logo after a new, streamlined version sparked a political firestorm. Two months later, the recovery from the fiasco is far from ...

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.

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Before joining Investopedia, David Marino-Nachison was an editor at The Wall Street Journal focused mainly on daily markets and investing news. He also worked on The Journal’s publishing desk; as a ...

Cracker Barrel will be shutting down locations of a secondary brand across America after their dramatic public fallout earlier this year. MSN is reporting that Cracker Barrel will be closing 14 of ...

Cracker Barrel's "All the More" rebrand sparked customer backlash, leading to an 8% decline in foot traffic and a swift reversal. Despite good financials before the rebrand, the stock dropped 18% and ...

Cracker Barrel Old Country Store is calling off its makeover. After months of customer outrage over revamped logos, redesigned dining rooms and lower food quality, the Tennessee-based restaurant chain ...

It’s been a nightmare few weeks for Cracker Barrel, taking a drubbing from random social media accounts all the way up to the White House over a fairly typical logo rebrand. But despite the fallout, ...

Cracker Barrel is shelving plans to remodel its restaurants as it continues to backtrack on overhauling its brand image. The move comes after the chain already reverted to its old logo in response to ...