North Carolina freshman Caleb Wilson has reportedly signed a multiyear shoe and apparel endorsement contract with New Balance ...

North Carolina freshman Caleb Wilson made waves with his new multimillion-dollar NIL deal before his freshman season with Tar ...

North Carolina Tar Heels star Caleb Wilson has a new, massive NIL deal. The forward has reportedly signed a multi-year and ...

North Carolina forward Caleb Wilson signed a "a multiyear, multimillion-dollar" endorsement deal with New Balance, according ...

North Carolina basketball's Caleb Wilson just reportedly secured a huge show deal with New Balance ahead of the 2025-26 ...

Hubert Davis and the North Carolina Tar Heels landed a gem in their 2025 recruiting class, securing a commitment from five-star power forward Caleb Wilson.

In the age of NIL, college athletes have the opportunity to earn thousands — and in some cases, millions — through endorsement deals that use their name, image ...

NWS Raleigh issued a flood advisory for Edgecombe and Wilson counties Monday night that is scheduled to expire at 11:45 p.m.

A man from Rocky Mount is accused of assaulting a teenage driver during a road rage incident on Highway 301 in Wilson.

New York Giants fans saw a spectacle that only one quarterback in the NFL is always good for. The moonball is a Russell Wilson special, and he put it on display ...

At age 36 and on his fourth team in five years, Russell Wilson believes he can still silence his doubters and rescue a lost ...