Chief Marketer’s Marketers of the Year honors an elite group of executives who are redefining what’s possible in modern ...

Chief Marketer’s Marketers of the Year honors an elite group of executives who are redefining what’s possible in modern marketing. Selected by our editorial team, this year’s honorees represent the ...

Godiva is celebrating its 100 years with a centennial glow-up and swanky new campaign starring the actress Leighton Meester.

Tree Hut’s ice skating holiday pop-up is one of the most buzzed events it’s hosted, generating 235,000 social media engagements. Pop-up events are essential to boost brand awareness for the personal ...

Tree Hut’s ice skating holiday pop-up is one of the most buzzed events it’s hosted, generating 235,000 social media engagements. Pop-up events are essential to boost brand awareness for the personal ...

When it comes to marketing and PR, most business technology companies feel they’re playing catch-up in a race whose rules keep changing. That’s according to “How to Win Influence in B2B Tech,” a ...

Since November 2024, revenue from gifts has increased 250% at Patreon. The platform's Marketing SVP discusses the brand’s ...

In response to the continuing changes and uncertainty regarding tariffs, marketers are amending their strategies and tactics, focusing more on highlighting value and cutting spend on non-digital ...