greytHR has appointed Archana Chopda as Vice President of Marketing to lead the company's global growth marketing operations.

In today's rapidly evolving digital world, leveraging the psychological principles in selling techniques has become a crucial ...

This is the company’s third campus in the country, after Mumbai and Gurgaon, with plans to add more campuses in Bangalore and ...

Articles written by Dr Ambika Prasad Nanda ...

Warner Music India (WMI) has taken a step into India’s growing live entertainment sector through a strategic minority investment in SkillBox, a ticketing and live events platform in the country. This ...

According to a study by CNN International Commercial and MTM, 78% of marketers listed improving brand awareness and ...

Strategic marketing calls for purposeful messaging and 'nudging', shifting from quantity to quality, says Doceree's founder ...

Strategic marketing calls for purposeful messaging and 'nudging', shifting from quantity to quality, says Doceree's founder and global CEO.

The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG ...

Earlier this year, FCB/SIX India made several other senior appointments to support its growth plans. In March, Chinmay ...