Lotus has confirmed that it will not close its UK factory at Hethel, despite reports that it was relocating production to the ...

Read the full story on Backfire News Land Rover is getting back to its roots in a way by launching a new Defender Trophy that promises to push the boundaries. The British automaker is on the hunt for ...

No, Richard has gone back a bit further and chosen Jaguar Land Rover's 2023 move to become JLR. This rebrand positioned Jaguar, Range Rover, Defender and Discovery as separate brands. The aim was to ...

But when rebrands go wrong, it can be extremely costly for a business, draw plenty of ire online and, depending on the brand, ...

Investing.com -- The U.S. National Highway Traffic Safety Administration (NHTSA) opened a preliminary evaluation into 91,856 Jaguar Land Rover vehicles on Monday. The investigation focuses on the risk ...

(Reuters) -The U.S. National Highway Traffic Safety Administration said on Monday it has opened a preliminary evaluation into 91,856 Jaguar Land Rover vehicles over the risk of faulty front steering ...

A trade deal that reduces tariffs on British exports of cars and aerospace equipment to the US has come into force as the two sides continue to negotiate over steel duties. London and Washington ...

In 2023, Jaguar Land Rover revealed a major rebrand. The company became JLR, with Jaguar, Range Rover, Defender and Discovery positioned as separate brands. The goal was to modernize and appeal to the ...

Range Rover has been part of the Tata-owned Jaguar Land Rover since 2008, and builds its various SUVs in the U.K., China, and ...