News

Sydney Sweeney and Trump may have been good for American Eagle’s stock, if not consumer demand

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

American Eagle ‘almost paralyzed by body positivity’ before it launched ‘sultry’ Sydney Sweeney ads

They were almost paralyzed by their body positivity movement and were cautious about coming across too sexy,” according to retail analyst Gabriella Santaniello, who heads up A-Line Partners.

American Eagle responds to critics over ad with Sydney Sweeney, saying it was always about the jeans

American Eagle Outfitters has a message to its critics, who took issue over its ad with 27-year-old actor Sydney Sweeney that ...

Dr. Phil blasts outrage over Sydney Sweeney ads, plans to buy American Eagle jeans for every woman in his family

Dr. Phil has blasted the outrage over Sydney Sweeney's controversial new American Eagle ads, and he plans to buy the brand's ...

People Call For Boycott Of Sydney Sweeney’s New Film As Star Breaks Silence Following Ad Scandal

Sydney Sweeney has made her first post since facing backlash over her American Eagle ad, which embroiled the actress in ...