Rival Coca-Cola launched its own prebiotic soda, Simply Pop, in February. PepsiCo said Monday that it is acquiring soda brand Poppi for nearly $2 billion. The acquisition gives PepsiCo a fast ...
Pepsi's rival, Coca-Cola, recently launched its own prebiotic soda brand named Simply Pop. "As we look to reorient our portfolio offerings to address white space consumer needs, the poppi brand's ...
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Its purchase of Poppi signals a sea change in the soda category, validating the growing number of consumers craving more functional ingredients and less sugar in their soft drinks. Ramon LaGuarta ...