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NEW YORK —A new report from Nielsen’s The Gauge shows that the NCAA tournament helped drive cable’s traditional March ...

After several record-setting months, Nielsen’s March 2025 report of The Gauge revealed that television viewing trends have ...

For the first time in Nielsen's monthly Gauge reports, its top 10 most-watched streaming titles were distributed by seven different platforms ...

Viewing trends have started to settle into more seasonal patterns. That's the main takeaway from the latest installment of ...

The audience measurement company Samba TV is reporting that viewing trends for the the NCAA Division 1 Men’s Basketball ...

It’s become a mood, a vibe, a version of luxury that feels both relatable and out of reach. Viewers don’t just want to ...

Sunday’s NCAA Women’s Basketball Championship audience fell 54% from last year’s Caitlin Clark-fueled figure and dropped 13% ...

Its Tuesday, April 8 and the Phillies (7-2) are in Atlanta to open a series against the Braves (1-8). This one is an elite ...

Tennessee basketball will play in the afternoon in the Elite Eight. The No. 2 seed Vols face either No. 1 seed Houston at 2:20 p.m. ET Sunday on CBS in the Elite Eight at Lucas Oil Stadium in ...

As for the viewership numbers, the Huskies 2024 title barely did any better than the 2023 Tournament. UConn's first title of these two, which, again, came at the end of a Cinderella-filled March ...

Four teams will advance to the Elite Eight after Thursday's March Madness games, which includes matchups between BYU and Alabama, Maryland and Florida, Arizona and Duke and Arkansas and Texas Tech.