Jason Armstrong says that Versant, the new firm comprised of assets like MSNBC, CNBC, E!, USA Network and Syfy, will have "a ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

The spinoff will house Comcast's cable TV assets like USA ... as well as some digital businesses like Fandango and Rotten ...

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told staffers Tuesday The post Comcast’s Spinoff Will Be Called Versant appeared ...

Comcast’s SpinCo, which will include cable networks USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and adaptability.

According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

Comcast's cable networks became the latest big company to announce a name change. As a badge for the cable network portfolio ...

Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...

The networks-focused entity that is being spun out of media and cable giant Comcast (CMCSA) will be called "Versant." ...

while Tom Winiarski leads ad sales and monetization Mark Marshall and Tom Winiarski (Photo Courtesy of Versant) NBCUniversal and Comcast’s cable network portfolio spin-off Versant have brokered ...