Anticipation of the 2026 FIFA World Cup™ is growing the U.S. soccer fanbase. Get the insights to reach ...

We are pleased to continue working with Nielsen to support cross-platform measurement and to help ensure that brands and ...

Nielsen, a global leader in audience measurement, data, and analytics, has today published its All Screens Video Landscape ...

Nielsen data shows New Zealand outdoor retail brands are reshaping ad strategies to reach 2.21 million outdoor enthusiasts, ...

Seth Ladetsky is Head of Global Sports; Trevor Fellows, Head of Advertiser/Agency; and Matthew Devitt Promoted To Head of ...

The growing bounty of content on streaming services has forever changed TV viewing behavior, with streaming consumption now consistently accounting for the biggest driver of TV usage 1. And while the ...

Real audiences. Real data. Real decisions. Nielsen’s comprehensive data and measurement are powering the future of media.

After a series of increases, February brought the first slowdown in time spent in front of TV sets in a long time. While ...

U.S. Sports Fan Insights Report includes data for 8 major leagues: NFL, NBA, MLB, NHL, MLS, WNBA, NASCAR and PGA Tour.

Nielsen’s Scarborough Industry Report provides crucial insights across U.S. markets, revealing unique consumer preferences ...

20年前、東京ドームで韓国とチャイニーズ・タイペイの対戦となるワールド・ベースボール・クラシック（WBC）の初戦が行われた。この20年間で、この大会は野球界のトップ選手たちが集う ...

New York – August 28, 2023 – Nielsen, a global leader in audience measurement, data, and analytics, today released its 2023 State of Play report outlining new findings on the fast-evolving streaming ...