The coronavirus outbreak and social distancing rules have caused widespread stress and anxiety. In times of uncertainty and distress, many people find ASMR videos comforting. ASMR, which stands for ...

In recent years, ASMR (Autonomous Sensory Meridian Response) has gone from niche internet trend to mainstream content category. With millions of viewers seeking relaxation, sleep aids, or simple ...

Now and then, before I settle down for some shut-eye, I insert my earbuds and let a YouTube video massage my brain. It isn’t long before my heartbeat and breathing slow down, even as I begin to feel ...

Logan Lambert, CC ’27, never expected to amass a following of over 150,000 subscribers when he first began making ASMR content for his YouTube channel, ASMR Nirvana. What started as an interest in ...

Dev Ritchie vividly remembers the first time she experienced ASMR — a feeling of well-being combined with a tingling sensation in the scalp and down the back of the neck, often experienced in response ...

ASMR is pronounced as "ass-mir". With millions of viewers seeking relaxation, sleep aids, or simple sensory satisfaction, ASMR pronounced as "ass-mir" offers a unique opportunity for content creators ...