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Why Nike stock is soaring despite a looming billion-dollar tariff hit and its CEO saying sales are ‘not up to the Nike standard’
Nike stocks soared Friday, despite a 12% revenue slump in the fourth quarter. CEO Elliott Hill told analysts Thursday he ...
Nike soars on a production shift away from China, but it warns of a $1 billion tariff hit
Nike’s shares jumped at the opening bell Friday after the company said it’s shifting some production away from China. But it ...
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Tariffs force Nike to boost prices, costing customers $1 billion
With tariffs leading to price hikes, Nike plans to shift production and reduce its reliance on Chinese manufacturing by the ...
Nike plans 'surgical' price increases as it expects $1 billion hit from tariffs
Nike said it's raising prices to offset $1 billion in tariff costs, while it works on diversifying its sourcing and reducing ...
Nike expects US tariffs to cost it $1bn and warns of falling sales
The ailing US sportswear company reported falling revenues and income. Its fiscal guidance for the current quarter ...
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Nike warns ‘surgical’ price increases are coming soon
With the new tariff rates in place today, we estimate a gross incremental cost increase to Nike of approximately $1 billion.
Trump tariffs hit Nike hard, force ‘surgical price increase’ on consumers
“These tariffs represent a new and meaningful cost headwind,” said Matthew Friend, Nike’s chief financial officer, via The ...
Nike warns of whopping $1B hit from tariffs — but shares jump on upbeat sales forecast
Under Hill, who joined in October last year, Nike is investing more into marketing focused on sports, with marketing spending ...