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The End of Ford as We Know It

The auto giant is taking drastic steps to compete with China’s cheap electric cars. Even that might not be enough.

Ford deepens EV investment as incentives vanish: 'The training wheels are coming off'

Ford Motor Co. is still betting billions on building electric vehicles in Kentucky, even as the industry loses federal backing.
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Ford to end Escape and Lincoln Corsair in 2026 to make room for low-cost EV pickup

Ford will retire Escape and Corsair to launch a budget-friendly “Model-T” EV truck in 2027, shifting production to its ...

Ford CEO unveils massive electric vehicle plan with models to be made in Kentucky

Ford's first midsize, four-door electric pickup will be built at the Louisville Assembly Plant and available to customers ...

Ford’s Answer to Cheap Chinese EVs Starts With a $30,000 Electric Pickup

The automaker said it would spend $2 billion to overhaul a Louisville, Ky., factory to build a new line of affordable, ...

Ford To Build New $30,000 Midsize Electric Pickup In Louisville, Kentucky

Ford will retool its Louisville Assembly plant beginning later this year to produce vehicles from a new Universal EV Platform ...
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Ford’s $30,000 EV pickup signals the end of these popular gas SUVs

Ford has invested around $5 billion in its Louisville Assembly Complex, creating nearly 4,000 jobs, as it prepares for its next generation of electric vehicles. It will begin with Ford’s new midsize ...

A $30,000 electric vehicle? Ford dealerships say it could be the turning point for demand

"If you can get into a new vehicle for $30,000, it's going to be a good price point," Shane Collins, general manager at Bill ...

Ford Is Reinventing EV Manufacturing to Take On Tesla, BYD. The Stock Is Up.

The auto maker will unveil new electric-vehicle models and technology at its plant in Louisville, Ky., on Monday.