BTS is very close to returning back to their full-blown form. And while all the members are at their peak, BTS' V aka Kim ...

On the occasion of BTS V's birthday, fandoms around the world are holding large-scale support events, reaffirming his status as a global superstar.

LONDON — The world is clamoring for K-pop. Luxury brands have taken note, snapping up the celebrities to represent their brands. Take the girl group Blackpink as an example. Jennie, known for her ...

Unmatched popularity with 243 weeks at number one, driving brand buzz and sales simultaneously through outdoor advertising, ranking first, and ...

PARIS — Cartier has tapped K-pop superstar Kim Taehyung — aka V, from BTS — as its newest global brand ambassador. With the announcement, Kim debuted as the face of the jewelry brand’s newest campaign ...

It is a good day for BTS fans. Kim Taehyung, aka V, has shared a brand new group photo featuring all seven members, and it ...

All of TirTir's viral products, including the cushion foundation, can be shopped online right now. By Amina Ayoud All products and services featured are independently chosen by editors. However, ...

Following his military release, BTS’ Taehyung became the frontman of several brands like clothing, beauty, and more. In ...

Jung von Matt continues the international expansion of the Korean beauty brand TIRTIR. As part of the global rollout of the new campaign, under the motto "V&YOU: Let’s Radiate," the team has staged a ...

BTS’s V has landed in controversy after his latest Instagram update sparked intense backlash from global netizens. Many criticised the idol for allegedly promoting brands currently under boycott for ...

BTS’s V has revealed his brand-new haircut ahead of his impending military enlistment! On December 10, the day before his enlistment, V took to Instagram to share several photos of his new buzz cut ...