Celebrities owning liquor companies is not a new thing. Ever since Sean "Diddy" Combs began promoting Cîroc Vodka in 2007, celebrities aligning themselves with liquor brands has become a common ...

Tequila is a versatile spirit. Not quite vodka versatile, but it can fit in a lot of different cocktails. That's why it's been a little surprising to see a slow expansion into flavored tequilas while ...

Writing this column on a (now) twice-weekly basis has taken its toll on my liver, sure. It's also broadened my horizons. A bit of taste bud cartography has mapped new lands across my drinking ...

Some tequilas just get the job done and don't care what they look like. They've been around for generations and have a loyal fan base. They don't need to peacock their way to a bar's backsplash or ...

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope to any beverage that pairs well with sports. Yes,even cookie dough whiskey.

We’re already a couple summers past the social media memeification of rosé wine that happened a few years ago, but the aftershocks continue to play out, as marketers try whatever they possibly can to ...

Few areas of the adult beverage market has seen as much excitement (and reams of copy) in the last few years as non-alcoholic alternatives to traditionally boozy beverages. These are often all lumped ...

Every year, tequila aficionados eagerly await the arrival of the newest and freshest bottles of the agave spirit. It wasn't always this way, though. Tequila was once predominantly known as part of the ...