We have commented before at Gizmag on how the luxury watch business can seem to the uninitiated to be an ever-spiraling vortex of pointlessness. Take the latest creation from TAG Heuer. A mechanical ...
The Lunar New Year is always a major event in the horological calendar, but 2026 marks the return of a particularly powerful ...
Tag Heuer welcomes the Formula 1 season, which starts on March 16th, with a high-quality clock that can handle everything that happens on Formula 1 race tracks. There’s a high chance that Tag Heuer ...
Is there a watch brand out there with a deeper roster of cool vintage chronographs than TAG Heuer? From the Monaco, Monza and Camaro to the many incredible variations on the Carrera and Autavia, TAG ...
Today, few watches are more iconic than the TAG Heuer Monaco, but it was initially a flop when it was introduced in 1969. The new Monaco Gulf is the most Le Mans-inspired edition yet. TAG Heuer TAG ...
Luxury Swiss craftsmanship meets Apple’s all-conquering smartwatch machine – here’s which one actually deserves a spot on your wrist ...
In 1958, when Jack Heuer was 26, he participated in an automobile rally in his native Switzerland. He had just graduated from the Federal Institute of Technology in Zurich, and while he was just ...
To our eyes, the similarities are subtle at best, but it’s hard to deny that the new timepiece is striking. What’s not subtle is its price at 150,000 Swiss Francs, or around $186,000. The Air 1 is ...
TAG Heuer is a brand comfortable in its own skin—and in an occasionally snooty industry, that’s a welcome thing. Long a manufacturer of relatively straightforward chronographs and dashboard timers, ...
TAG Heuer is celebrating a new milestone. The Swiss luxury watchmaker, owned by LVMH, has etched its name into history as the first title partner of the Formula 1 Grand Prix de Monaco. This ...
Formula 1 is experiencing an unprecedented surge in popularity, with over 800 million viewers tuning in over the past year, 40 percent of whom are women. Yet, TAG Heuer, the new official timekeeper of ...