Engineering Market Differentiation: Steps Every Organization Can Take To Lead Their Industry

The ultimate proof of differentiation is measurable impact—market share, client outcomes and mission fulfillment.

Simon Sinek says not to worry about salaries during a job interview. Instead, ‘choose the job based on who you’re going to work for’

Yes, I made less money than all of my friends in the short term,” Sinek said. But “I got an education and care from somebody who took me under their wing.” ...
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Start with Why How Great Leaders Inspire Everyone to Take Action Sinek, Simon

Preface: The power of why -- Introduction: Why start with why? -- A world that doesn't start with why: Assume you know ; Carrots and sticks -- An alternative perspective: The golden circle ; This is ...

Your boss may matter more than your paycheque - says Simon Sinek, and here’s why

As inflation and economic pressure push workers to prioritise pay, management expert Simon Sinek offers a counterintuitive career lesson: choose your boss wisely. Drawing on leadership research and ...