Price Hikes Due to Policy Changes: Temu and Shein plan to raise prices for U.S. consumers starting April 25, 2025, in response to the end of the "de minimis" tariff exemption, which previously allowed duty-free imports under $800.

Shein and Temu are increasing prices due to recent tariffs, affecting their ultra-low cost business model. Operating expenses have risen due to new global trade rules and tariffs, impacting cheap goods from China.

As Shein moves production to Vietnam to dodge US tariffs, factory owners in China’s “Shein villages” are seeing sharp order declines.