Pantone designed a single-fan book of more than 600 colors. Pantone’s professional color matching kits can cost anywhere from ...

Pantone aims to make color standards more accessible for creatives via a limited-edition capsule fan guide on the global institute's strongest shades.

Pantone LLC, the global authority on color and provider of professional color tools for designers, introduced an expanded array of color to the Pantone Matching System (PMS). The addition of 294 trend ...

Getting colors right for marketing materials is imperative for businesses. Even the slightest difference could have consumers taking a second look at what is "off" rather than reading your message. To ...

The company that ensures the colors inside a Photoshop design match the real-life inspiration now has an Airbnb house inspired entirely by a single color. Tuesday, Pantone and Airbnb introduced the ...

It's a light shade of pink described as "gentle," "warm and cozy" and "heartfelt." And it's the shade selected to represent whatever comes in the next year. Pantone Color of the Year 2024 is Peach ...

Near the end of spring last year, graphic designer Inka Mathew became captivated by a beautiful Veronica Georgia Blue flower. "The design geek in me got curious, and I picked a bloom and brought it ...