Say you are interested in someone romantically—potentially even hot for that person. Are you trying to "play it cool" while dating to get someone to be hot for you? Well, be careful about what ...

From Lagos to Cape Town, Santiago to Seoul, people want to be cool. “Cool” is a word we hear everywhere – in music, in fashion, on social media. We use it to describe certain types of people. But what ...

Add Yahoo as a preferred source to see more of our stories on Google. Maybe you think you're cool, or want to be considered cool, or you're just not sure how to get there. A new study has identified ...

One of the most fascinating aspects of this study was seeing how consistent the meaning of coolness was across culturs –even in countries with very different traditions and values. From Lagos to Cape ...