Fooling pressured fish takes more than picking the right lure. It takes understanding how fish respond when they’ve been...

When fish have been hammered by pressure and won’t touch the usual offerings, you need lures that get bit... The post Lures ...

While there are a lot of different baits that work well for catching perch in the winter, if you want the best shot at catching your limit, you’ll need some quality ice fishing lures for perch in your ...

That’s how it usually starts. The next thing you know, somebody hands you a box of lures and says, “Let’s build a trolling spread with these.” Now the hard work really begins: Choosing which lures to ...

There are plenty of lures that are available for anglers out there. But the question is which one is the best for the fish you want? What are some good crawfish lures for bass? We’ll be taking a look ...

Closing out the year with our last "Baits of the Month" blog of 2025. If you're like me and live up north, you probably just got a foot of snow dumped on you and won't be fishing anything other than ...

If any item holds special mysticism among fishing gear, it’s the lure. Some anglers spit on them for good luck; many have favorites (my dad and I still call one spinner, which will be kept secret to ...

There’s some hot end-of-the-year deals on all kinds of fishing gear from Scheels, including lures and rods to reels and ...

The field of robotics is transforming how we deliver packages, how we raise our kids, and now the technology is poised to change how we fish. Let us introduce you to the Zombait, a robotic fish insert ...

When it comes to fishing sag-bellied jumbo perch through the ice, it’s best to have a bunch of different artificial and live bait on hand. Notorious for how finicky they can be, jumbo perch can easily ...