Discover the latest must-have products and tips to enhance your natural beauty and achieve a fresh, glowing appearance ...

Want to give your eyes a sultry, feline effect? Here's how to make it work for any eye shape, plus inspiring celebrity looks ...

Thin, lifted eyeliner and wispy lashes help open the eyes, while heavy liner, low crease placement, and thick lashes can ...

Makeup is back in a big way: 2026 marks a shift away from minimalist beauty toward bold color, texture, and self-expression.

Type. Most of the eyeliners for women over 50 on our list are gel or pencil. “Pencil eyeliner is generally the better choice.

A stellar option for daytime festive events, whether you're ambling through a Christmas market or it's the big day itself, ...

Ash K Holm is a Who What Wear editor in residence, a celebrity makeup artist and educator, and the co-founder of the luxury medspa Dripology.

From radiant skin to bold color, the 2025 holiday makeup trends embrace wellness, minimalism, and self-expression, shaping ...

While dramatic eyes and lips will dominate, skinimalism is the one trend from 2025 that we expect to carry over into the New Year. “People still want to look more natural and healthy, with hydrated ...

Discover the different types of makeup looks and when to use them. From natural to glam, explore the most popular makeup ...

Let Ayo Edebiri, Lily Gladstone, Camila Mendes and more stars show you how to score a gorgeous look this summer Jason Mendez/Getty Images; Michael Buckner/Variety via Getty Images Summer is an ...

If your eyes look tired or small, the right makeup can change everything. These practical tips will help create a more open-looking gaze ...