As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key ...

Snapchat’s keeping it real with billboards in Times Square. Because nothing says fleeting, personal moments like 100-foot ads ...

We explore how Snapchat has grown in the country’s digital advertising space, crossing Rs 100 crore in revenue by leveraging ...

Snapchat has been open about setting itself apart from its competitors by positioning as a messaging app, not focused on likes and followers. Brands and organisations are increasingly tapping into the ...

Kid Cudi performed 'Neverland' at Snapchat's Santa Monica studio, the first artist in Snapchat Under the Ghost music series.

For Snapchat, the Cudi collab and the Under ... “They have their own audience. Creator marketing is becoming more influential.” Kid Cudi with Snap’s Manny Adler Kid Cudi (real name: Scott ...