Add Popular Science (opens in a new tab) More information Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results.

Butterflies have long captured our attention due to their amazing color diversity. But why are they so colorful? A new publication led by researchers from Sweden and Germany suggests that female ...

A selective mating experiment by a curious butterfly breeder has led scientists to a deeper understanding of how butterfly wing color is created and evolves. A selective mating experiment by a curious ...

Scientists have chosen the most fleeting of mediums for their groundbreaking work on biomimicry: They've changed the color of butterfly wings. In so doing, they produced the first structural color ...

If you’ve ever wondered why some animals like butterflies, birds, and beetles shimmer in the light and change from one iridescent color to the next, it’s because they don’t rely on pigments as most of ...

Pigments and the fine structure of butterfly wing scales work together to generate a mosaic of colors and patterns that help the insect camouflage or attract mates. On July 3, in the journal Cell ...

Butterflies use color in ways we are only beginning to understand. The bright orange and black that identifies the migratory Monarch butterfly aren't just solid blocks of pigment, but a combination of ...

We all know that camouflage is an important tool in the evolutionary toolbox. But it’s only one of the ways that butterflies and caterpillars use color to keep themselves safe. Image credit: First ...