Sports logos tend to be among the most divisive, and the new Paris Basketball logo is following that trend. Some are dunking on the design, suggesting that using the Eiffel Tower is a little too ...

On Thursday, Oklahoma City Thunder guard Shai Gilgeous-Alexander and partner Converse Basketball officially unveiled his newest venture: a signature logo. Per the report from Forbes’ Nick Crain, the ...

The best NBA logos are known around the world, even among people who don't follow US basketball. From the Chicago Bulls' angry bull to the Golden State Warriors' leaping bridge, these identities are ...

KISSIMMEE, Fla. (June 17, 2025) – Following the Orlando Magic’s new logo reveal, the Osceola Magic unveiled its new logo and uniforms that will be used starting in the 2025-26 NBA G League season.

"Nobody else deserves to be the logo." Prime Video has revealed an official trailer for a documentary film titled Jerry West: The Logo, a vibrant sports history look back at the iconic player who is ...

Highlighting many of the iconic features and colors representative of Tampa Bay and the state of Florida, the 2025 NCAA Women’s Final Four logo has been unveiled. The University of South Florida and ...

The Wolves appear set to unveil a new logo and new uniforms for a new era.

The Big 12 Conference last month unveiled a brand-new, aesthetically unique court for this year's basketball championships that is riddled with logos and brands in a stark contrast from the old-school ...

The New York Liberty may have just won their first championship to cap off a historic WNBA season, but fortunately fans won't have to wait long for the return of women's hoops. On Thursday, Unrivaled ...

The biggest court battle for the Toronto Raptors might not be against the Golden State Warriors, but instead Monster Energy. The energy drink company has filed legal action with the U.S. Patent Office ...

Forbes contributors publish independent expert analyses and insights. Nick Crain is an NBA reporter covering the OKC Thunder for Forbes. Over the past several years, Oklahoma City Thunder star Shai ...