Tyla's mission is clear. She's setting out to change the geography of pop stardom. "It's something I feel like the industry is lacking," the singer declares. "An African pop star." Fresh off a year of ...

Steve Babaeko is the CEO & Chief Creative Officer, X3M Ideas and a Visiting Fellow at the Henley Business School, University of Reading. Africa, the birthplace of humanity, has always been a source of ...

Ayra Starr's second album, The Year I Turned 21, is a global-minded symphony of influences, and part of a recent wave of young women charting their own course for African pop. Ayra Starr’s new album, ...

Released in a span of three months, the new albums by Ayra Starr, Tems and Tyla are not merely career-making for the artists, but ground-shifting... When the emergent Nigerian singer Ayra Starr ...