Ad slogans help us determine the best products for our lives, and the best ones hit us in the feels. While the advertising ...

NEW YORK — Quick: Which company has the slogan "The power of dreams?" If you don’t know, you’re not alone. A survey released this week found that most Americans can’t match even the most ...

Back when there were only three TV channels and no way to fast-forward through the commercials, advertising slogans stuck with us. Some ad slogans became so famous that people used them in daily ...

Shockingly, H&M approved this slogan. What seems like a good ad for a zoo was actually an advertising campaign from popular clothing retailer H&M. Released in 2018, the slogan itself doesn’t ...

Advertising slogans always have been a marketing staple for businesses large and small. The most recognizable brands have featured memorable, catchy taglines that have resonated with consumers, ...

What Does Slogan Advertising Mean?. A slogan is a catchy phrase or series of words used to help consumers remember a company, brand or product. Companies create slogans to use in various marketing ...

KFC’s “Finger lickin’ good,” slogan is the most memorable among Americans with an 87.9% recognized rate, according to a study by advertising and market research firm Survata.

Ad slogans are tending toward the cryptic these days. Many of them make no sense, just random pairs of words linked together by the desperation of latter-day Don Drapers.

When it comes to advertising slogans, sometimes it’s best just to leave well enough alone. After 40 years, Burger King is ditching its iconic “Have It Your Way” slogan and adopting the vaguel… ...

Capitalism: Selling stuff to you since the 1300s. That’s not a particularly memorable slogan — but a recent study tried to quantify what makes an advertising slogan good. As researchers led by ...

Two advertising tag lines recently activated my gag reflex. First, there's Droid touting "the next generation of does." The commercial immediately creates a new elite -- Gen Does -- to which only ...