After years of false starts, the future of augmented reality may depend not on chips or software, but on how light moves ...

LAS VEGAS, NEVADA - JANUARY 04: TCL Mobile Chief Marketing Officer Stefan Streit wears a pair of TCL RayNeo X2 augmented reality (AR) glasses as he speaks at a TCL press event at CES 2023 at the ...

Virtual try-on fashion and AR shopping are transforming the way people buy clothes online, solving fit issues and creating a personalized shopping experience.

This could be good news for the Apple Vision Pro and the rumored “Apple Glasses”: the augmented reality is forecast to ...

SEOUL, South Korea--(BUSINESS WIRE)--LetinAR, a startup based in South Korea, today announced CES attendees will able to see the future of Augmented Reality smart glasses at its CES Eureka Park Booth: ...

The global augmented reality market size was US$ 16.9 billion in 2021. The global augmented reality market is forecast to grow to US$ 109.4 billion by 2030 by growing at a compound annual growth rate ...

At first glance, the AR Magic T-Shirt appears like any other children’s garment. However, when scanned using a smartphone, ...

Augmented reality (AR) technology hasn’t enjoyed the same amount of attention as VR, and seriously lags in terms of open source development and accessibility. Frustrated by this, [Arnaud Atchimon] ...

Co-Founder and COO at VR Vision Inc an immersive technology group that is developing virtual and augmented reality solutions for the future. When you hear about augmented reality, you might think of ...

AR technology is a rising star in business and consumer tech. Here's what businesses need to know to successfully use augmented reality. Image: Ekkasit919, Getty Images/iStockphoto From the high-tech, ...

Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...