For all the talk of freedom, Mr Zuckerberg’s video was another example of the capture of American business by the bullying incoming president. Mr Trump has called Facebook an “enemy of the people” and threatened to ensure that Mr Zuckerberg “spends the rest of his life in prison”.

Meta founder Mark Zuckerberg announced new rules surrounding content moderation and censorship on Facebook and Instagram. After years of strict "trust and safety" policies, Zuckerberg says, "we've reached a point where it's just too many mistakes and too much censorship.

In his video announcing the changes, Zuckerberg conceded that moderators working at his social media properties—Facebook and Instagram—felt pressured after Donald Trump's 2016 win to address mainstream media concerns about the spread of alleged misinformation online.