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Netflix confirms using AI to help make ‘better and cheaper’ films and TV shows
Netflix has used generative AI in one of its shows for the first time in a move to help make “cheaper” and “better” films and TV series.
Netflix admits it used generative AI in a big sci-fi hit to cut costs
Netflix used generative AI to create a scene in the Argentinian sci-fi series The Eternaut — a first for one of the streamer’s original shows or films. During an earnings call on Thursday, Netflix co-CEO Ted Sarandos said the use of AI was faster than using traditional visual effects tools and helped cut costs.
Generative A.I. Destroys a Building in Its Netflix Debut
The streaming company said it used the technology onscreen for the first time in an Argentine science fiction show.
Netflix uses generative AI VFX in a show for the first time, as CEO says ‘the cost just wouldn’t have been feasible for a show on that budget’
Netflix confirms it used AI to generate video effects in its latest sci-fi epic, and that might be a good thing for smaller budget productions.
Netflix's Ted Sarandos Says AI Will Make Movies and TV "Better, Not Just Cheaper"
The streaming giant's co-CEO told financial analysts that artificial intelligence tools are expanding creativity.
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