Super Bowl LIX is still days away, but someone has already scored a key Big Game touchdown. Fox Corp. sold at least ten of the commercials that will appear in its February 9 telecast of the NFL championship between the Kansas City Chiefs and the Philadelphia Eagles for more than $8 million,

Fox reported during its November earnings call with investors that it sold out of ad spots for the Super Bowl in the fall.

The Super Bowl is a hot ticket for advertisers because the live viewing audience is so large. Last year, an estimated 123.7 million viewers tuned into the game, according to Nielsen.