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Ferrero, WK Kellogg

Ferrero to acquire cereal giant WK Kellogg for $3.1B

Ferrero will acquire WK Kellogg in a $3.1B deal, adding top cereal brands like Frosted Flakes and Special K to its growing portfolio.

USA TODAY · 23h

WK Kellogg, based in Battle Creek, agrees to sale to Ferrero Rocher in $3.1B deal

WK Kellogg, the Battle Creek-based maker of cereals, agreed to the sale as the company has struggled with weakening consumer demand due to inflation.

The New York Times · 23h

Ferrero to Buy WK Kellogg in Candy-Meets-Cereal Deal

The $3.1 billion acquisition would combine Ferrero, which makes Tic Tacs and Nutella, with the producer of Frosted Flakes and Froot Loops.

SupplyChainBrain1h

Italy’s Ferrero to Buy U.S. Cereal Icon Kellogg

Ferrero said the deal would expand its presence in North America and help the company move beyond its candy and snack ...

Parade on MSN1d

Ferrero to Buy Major US Cereal Brand in Massive Deal

The Italian candy maker and iconic brand of breakfast foods are expected to close on the deal later this year.

1don MSN

Shares of Froot Loops cereal maker soar 50% after reports of Ferrero acquisition

Shares of WK Kellogg, the cereal maker behind Froot Loops and Frosted Flakes, skyrocketed as high as 50% after the Wall ...

3hon MSN

Kellogg's Corn Flakes Now Italian? Ferrero Snaps Up US Cereal Giant for $3.1 Billion in Shock Food Takeover

This deal continues Ferrero's track record of acquiring and growing well-known brands to strengthen its North American ...

mlive on MSN18h

Kellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’

WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...

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