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Until now, it was the only major U.S. airline that allowed passengers to check two bags at no extra cost. On May 28, most ...
Southwest's new $35 bag fees violate core behavioral psychology principles, potentially costing more in customer loyalty than ...
Airlines raked in over $7B in revenue thanks to check-in bag fees - Southwest has ended its nearly 50-year "Bags Fly Free" ...
What they're saying. As expected, Southwest passengers said they were not happy. "The fact that they sent out an email about ...
Southwest Airlines​ recently announced it will start charging $35 for the first checked bag. Here's a breakdown of how much ...
Southwest announced Tuesday it will start levying on its passengers a $35 fee for one checked bag, and $45 for a second.
Earlier this year, Southwest Airlines made the controversial decision to end its longstanding policy of allowing two free ...
Southwest CEO Bob Jordan said changes like scrapping its signature policies of unassigned seating and "Two bags fly free" ...
Southwest Airlines ends its free checked bags policy starting May 29, implementing $35-45 fees while preserving perks for ...
The CEO of Southwest Airlines has defended the airline and its many changes despite passenger outrage over the elimination of ...
The airline estimated in September that charging bag fees would ... flights. Southwest has struggled recently and is under pressure from activist investors to boost profits and revenue.
The airline in September predicted that the change would lead to $1.5 billion a year in revenue but said it also stood to lose $1.8 billion in business from loyal customers who flew Southwest ...