Temu and Shein are planning to raise their ultra-low prices for U.S. consumers as Trump's executive order ending the "de minimus" tariff loophole is set to take effect.

Both fast fashion giants announced on April 16 that U.S. consumers will feel the impact of changes to trade policy sooner than they thought.

Shein and Temu rapidly expanded in the U.S. using the de minimis provision to deliver ultra-cheap fast-fashion items from China.