In 2022, NBC used a similar strategy with the Super Bowl coinciding with the Winter Olympics. Some may remember that the network even chose to air Winter Olympics programming as a lead-out to the ...

NBC locks in $7M for 30-second Super Bowl LX ads, matching Fox's record rates amid high early demand from top advertisers. ... Ad Strategy Anchored In Sports Powerhouses ...

The Super Bowl–Olympics combination, meanwhile, also allows NBC to mandate that many advertisers of one event also buy time in the other—a formula that helped the network generate nearly $1.5 ...

February of 2026 cannot get here fast enough for the NBC ad sales team. The network will have an outstanding trio of tentpole events to sell commercials for, headlined by Super Bowl LX on February 8.

Super Bowl LVII gives us one final shot at turning a few bucks into a million dollars. If you’re still playing DFS at this point in the season, I’m going to assume you know the general vibe of each ...

The last time Fox Corp. aired the Super Bowl, it featured buzzy commercials about its streaming service, Tubi. Stream NBC 5 for free, 24/7, wherever you are. This year, the broadcaster is taking a ...

Super Bowl 59 attracted a record audience of 127.7 million people, according to ratings agency Nielsen. The NFL's big game this year was aired on Fox Corporation's broadcast network.

The company is relying on the Super Bowl and several other high-impact sports events as the spine of its programming strategy for the next year. NBC will start telecasting NBA games in the fall of ...

The Super Bowl, loaded annually with must-see commercials and halftime performances from the biggest stars in the music industry, has only appeared on four networks – ABC, CBS, Fox and NBC – ...

Fox will stream Super Bowl 59 on its free, ad-supported service Tubi on Sunday. This is the first time the Super Bowl will be featured on a platform like Tubi. The streamer could get a boost from ...

Fox’s Tubi will host two feeds as the reigning champion Kansas City Chiefs take on the Philadelphia Eagles on Sunday.

The last time Fox Corp. aired the Super Bowl, it featured buzzy commercials about its streaming service, Tubi. This year, the broadcaster is taking a bigger leap with the free, ad-supported streamer.