NEW YORK —A new report from Nielsen’s The Gauge shows that the NCAA tournament helped drive cable’s traditional March ...

Viewing trends have started to settle into more seasonal patterns. That's the main takeaway from the latest installment of ...

So successful that, in-fact, that this year’s Sweet 16 and Elite 8 rounds were the second most-watched on ESPN in the history ...

Reese and Clark are in the WNBA now, but fans remained invested in March Madness as the Elite Eight posted massive viewership numbers. According to ESPN PR, the 2025 women's basketball Elite Eight ...

Although there could be a slight dip in viewership trends as last year’s women ... as each game advanced closer to the final. The Elite Eight game, a 2023 title game rematch between Iowa ...

Although there could be a slight dip in viewership trends as last year’s women ... as each game advanced closer to the final. The Elite Eight game, a 2023 title game rematch between Iowa ...